A PPC Pro looks at domaining

by Roger Collins on January 28, 2010

I found a new blog by a PPC marketing specialist, PPC Ian, who went to his first domain conference. I think it is valuable for people in any niche industry to understand how other similar-but-different business professionals see their industry. That’s why I advised domainers to learn more about the affiliate marketers in a recent post. We learn a little more about the forest whilst we’re working dilligently among the trees. (Sorry, are Americans allowed to say “whilst”?)

Ian’s summary of domainers is revealing:

There are two main schools of domainers. The first school are those that buy domains with the goal of selling them for a profit (this is the more traditional side of domaining). The second school are those that buy domains, develop them, and then enjoy passive income.

What is interesting is that he does not mention parking.  True that, Ian!  Here’s a link to the whole post:

PPC Ian writes about TRAFFIC.

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{ 1 comment… read it below or add one }

PPC Ian January 31, 2010 at 10:07 pm

Roger,
Thanks so much for the link – I truly appreciate it! I’m super excited about domaining and looking forward to learning a lot more. I’m also looking forward to reading your blog. In terms of parking, great point. Mentally, I have kind of lumped parking into that “passive income” bucket. I would imagine over time that more and more folks develop parked sites to squeeze out more income. At the same time, the innovations in the parking model (as I learned at T.R.A.F.F.I.C.) are really cool and should hopefully keep that model around as well.
All the best,
Ian

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